UC Advanced - issue #13

VOICE COMMUNICATIONS

What’s influencing the UCC market as we head into 2025?

As we head into 2025, it’s a good opportunity to take stock of the Unified Communications and Collaboration (UCC) market and its evolution.

This year, we’ve seen businesses continue to seek greater interoperability between their communication devices, CRM/ERP systems and smart building management solutions, such as sensors and controllers. The advancement of Artificial Intelligence (AI) is also influencing the way in which companies communicate internally and externally. AI can help to better manage customer interactions and analyse the effectiveness of communications. How can companies make the most of these new technologies and systems to guarantee seamless collaboration across platforms? Fragmented market The current UCC market is very fragmented. Only a small number of companies manage their entire communications through a single UCC platform, such as MS Teams or Zoom. Organisations still prefer cloud-based or on- premise IP PBX systems. Many even choose to develop their own solutions, adopting separate tools for different communication channels, such as instant messaging and video conferencing. Communication demands also vary significantly by sector, with further discrepancies based on how businesses and their teams choose to operate – whether remotely, hybrid or entirely on company premises. It’s vital that any communication solution provides maximum mobility within buildings and supports both the needs of employees in the traditional office environment and those working at home or from shared offices.

The next generation of IP telephony Cordless or wired IP phones, alongside their accessories, are true enablers of modern UCC. Snom’s IP phones provide exceptional voice quality, an intuitive user experience and maximum conversation security, even in “remote desktop” environments. They enable businesses to enjoy modern telecommunications anywhere – from the office desk to the home office. They are also suited to a wide range of industries. The antibacterial coating on our IP phones caters to the hygiene needs of hospitality businesses, while their durability is useful in warehouses and industrial settings. In large department stores and old buildings where walls are thicker, our phones offer connectivity without the need for complicated cabling. Several models of Snom phones are also Zoom and MS Teams certified. Our product range extends beyond just phones, however. We’re powering building automation through our public announcement devices, for example, which are equipped with four relays to create actions based on commands sent via a phone. It can even double up as a door opening system using SIP phone keys. We also have audio conference devices and professional ergonomic headsets, both cordless and wired. These headsets offer high-quality, crystal-clear audio and active background noise suppression, to guarantee maximum user comfort even during long work sessions. To find out more about Snom’s solutions, get in touch with us.

Communication demands also vary significantly by sector, with further discrepancies based on how businesses and their teams

choose to operate ...

snom.com/en

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