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hasn’t just delivered another set of high- performance smartphones, it has initiated a new chapter in mobile evolution. This is a rare blend of power, polish, and foresight, technology not just for today, but primed for tomorrow. For retailers and resellers, this is the perfect moment to position themselves as informed, future-ready partners, not just selling devices, but curating experiences and offering solutions that match the lifestyles of modern consumers. As Sonny Sahota concludes “It’s not just about selling smartphones, it’s about creating an experience that resonates with today’s consumers. At New Way International we are fully prepared to assist our partners in making that experience effortless, profitable, and ready for the future.” The crucial question is not whether these devices will appeal to consumers, but how swiftly resellers can respond to the demand. The future of mobile technology is now, and the question we leave resellers with is: are you prepared to take the lead?
landscapes, portraits, or low-light moments, the S25 Edge sets a new benchmark for mobile photography. And despite its slim form, the 3,900mAh battery ensures that elegance does not come at the cost of endurance. It’s a fine balance between aesthetics and performance, and one Samsung has mastered. A Turning Point for Samsung and Its Retail Partners With the launch of the Galaxy S25 series and the S25 Edge, Samsung
Sonny’s Tips on How Resellers Can Maximise Momentum
For those in retail and distribution, the S25 launch is more than an event, it’s a strategic window. To fully capitalise, resellers should focus on: 👍 Showcasing AI Functionality Demonstrate how intelligent features improve daily user experience, from camera
👍 Bundling Smart Accessories Offer curated packages including Samsung- certified chargers, cases, and Galaxy Buds to elevate perceived value. 👍 O ffering Flexible Finance Enable more customers to upgrade by providing easy payment plans and appealing trade-in incentives. 👍 In-Store Demos and Experiences Allow potential buyers to experience AI and camera capabilities firsthand. A short demo can be far more persuasive than a spec sheet.
performance to energy efficiency. 👍 Highlighting Design and Display
Emphasise the craftsmanship behind the devices, especially the Edge, to entice style- conscious customers. 👍 Translating Battery Specs to Real Use Give consumers honest, relatable insights into battery performance across varied use cases.
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