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UiPath appoints Area VP UK&I
Global leader in agentic automation, UiPath, has promoted Simon Pettit to Area Vice President (AVP) for the UK & Ireland. Pettit has played a pivotal role in the company’s growth over the last six years and he will be responsible for overseeing region specific transformation projects, accelerating operational growth and strengthening customer engagement. His appointment comes at a pivotal time as UiPath enters its next evolutionary chapter focused on advancing agentic automation and shaping the future of
intelligent enterprise automation. Mark Gibbs, President – International at UiPath added, “With agentic automation at the forefront of innovation, there is no one better to drive UK&I success for UiPath and deliver results for our customers than Simon. His deep understanding of the market and commitment to innovation make him the ideal candidate for this strategic role and I have no doubt he will successfully guide our next phase of growth and momentum in [the] region.” n
Simon Pettit
uipath.com
CoreWeave Appoints Chief Architect of Strategic Financing CoreWeave, Inc., the AI Hyperscaler™, has appointed Ernie Rogers as Chief Architect of Strategic Financing. Rogers brings decades of expertise in financial strategy and operational leadership, most recently serving as Magnetar’s Chief Operating Officer. “Ernie has been an invaluable partner since the beginning of CoreWeave, and we're thrilled to welcome him to the team,” said Michael Intrator, Co- Founder and Chief Executive Officer at CoreWeave. “His deep understanding of our business makes him uniquely qualified to help drive our next phase of growth.” CoreWeave was ranked as one of the TIME100 most influential companies and featured on Forbes Cloud 100 ranking in 2024. CoreWeave’s UK operations are substantial, driven by a £1 billion investment that includes establishing European headquarters in London and opening multiple data centers. The company’s initial investment led to the launch of two UK data centers, further solidifying their presence in the country. n
Karen Krivaa joins MMDSmart to accelerate CPaaS Growth
Global communications solutions provider, MMDSmart, has appointed Karen Krivaa as its new Chief Marketing Officer. Krivaa brings expertise in driving customer engagement across multiple industries, including telecom. Ira Cohen is transitioning to Chief Strategy Officer. Krivaa joins MMDSmart as the company scales its Communications Platform as a Service (CPaaS) offerings to meet growing demand for personalised, real- time messaging at scale. "We've built an exceptional product suite that solves real global business communication challenges," said Arie Frenklakh, CEO and co-founder of MMDSmart. "Karen brings strategic vision, creative energy, and global experience to our marketing team, which will help to take our brand to the next level. We're thrilled to welcome her aboard at this exciting stage of our growth." Prior to joining MMDSmart, Krivaa held positions at Perception Point (acquired by Fortinet), RADVISION (acquired by Avaya), Alvarion, NICE, Applied Materials, and GigaSpaces. n
Karen Krivaa
mmdsmart.com
Ernie Rogers
coreweave.com
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