INSIGHTS
2025 Outlook
2024 is past. What can we learn from it? And what do we expect from 2025? UC Advanced gathered some views from well respected business leaders across the channel.
Steve Rafferty, Head of EMEA, Zoom Hybrid Work and Equity in the Workplace: By 2025, investment in reliable, high-performance technology and AI-driven collaboration tools will create more inclusive, flexible environments. Businesses will increasingly adopt hybrid work models, giving employees the autonomy to choose where and when they work. This shift will be supported by AI-driven tools that enable seamless communication and collaboration across remote and in-office teams. These tools will not only enhance productivity but also increase equity by ensuring that employees, no matter where they are, feel equally involved in collaborative efforts AI-Natives and Human-Centric Leadership: The rise of AI-native employees, those accustomed to integrating AI into daily life, will push businesses to fully embrace AI tools,
reshaping workplace expectations. At the same time, leaders must prioritise human- centric qualities like empathy, creativity, and ethical judgement to complement AI’s capabilities and build trust in the evolving workplace. Use of AI will set businesses apart: The use of AI will set organisations apart by enabling them to deliver highly personalised experiences and ensure seamless and holistic engagement. By harnessing AI to analyse customer data in real-time, businesses can tailor offerings and communications, driving greater loyalty and retention. Additionally, AI-powered feedback loops will allow companies to continuously refine their services by quickly adapting to customer sentiments, helping them stay ahead of the competition and meet rising consumer expectations across all touchpoints.
Steve Rafferty
zoom.com
Rob Smith, Senior Director, Strategic Market Development, Shure The modern workplace is in constant flux, requiring organizations to adopt new tools and technologies to maintain culture, meet productivity goals, and support evolving workforce needs. From innovative office designs and flexible work arrangements to cutting-edge digital tools and AI, the landscape of work and collaboration is set to transform remarkably. in-person and hybrid experiences rival the convenience and user-friendliness of home setups, prioritizing intuitive, high-quality tech tools for seamless connectivity. Importantly, achieving meeting equity for both remote and in-person attendees will be crucial. This involves ensuring that remote participants have the same ability to contribute and
Office design will shift to meet the needs of hybrid work, transforming traditional spaces into technology- enhanced collaboration and learning hubs. Companies must ensure that
engage as those physically present, using technologies that provide crystal- clear audio, high-resolution video, and interactive capabilities to bridge the gap. Flexibility remains critical, with
Rob Smith
shure.com
41640
Powered by FlippingBook