COMMENT COMMENT
Speeding Up
of a cloud telephony-based system. You can find a wonderful array of stadiums in various points of their digitalisation journeys on pages 19 to 26, and hear from those tasked with leading the implementation of various technical installations and integrations. Purchasing for Purpose with Nimans, Jabra and D-Link on page 27 is a great insight into why anyone selling to or buying for an SMB should consider buying a business- level grade product. The market is flooded with products that are not designed for the purpose in which they purport to be, and SMB’s precious budgets should be maximised with the right devices and equipment. In this month’s issue our Stock in the Channel analysts give us a glimpse into Q2 data for the super category that is Meeting Cameras on pages 40 and 41, cameras enabling up to hop into meeting rooms at the push of a button as opposed to being stuck on the M25. And our beloved Stockies – I really urge you to speedily nominate, and if you’re reading this column after 14 September then visit the Stockies website stockies.co.uk and vote for your favourite product, vendor, distributor, personality or reseller.
Many of us will feel the pace of business quickening, especially if we’ve just returned from our usually slow-paced annual summer breaks. This issue of UC Advanced is all about speed – whether it’s connectivity in stadiums looking for solutions to increase bandwidth for transferring 8K videos, contact centres integrating omnichannel experiences or the end user considering the purchase of a business-grade access point, we are always looking for the seamless customer experience (CX), and hence discussions around Wi-Fi 7 are imminent in the coming year, and can be found on page 38 in this issue. If you are looking for a device to speed up your work life, then I highly recommend the Philips SuperWide Thunderbolt 4 Monitor, featured on page 34, which wins our Editor’s Choice Award this month. I use one, and it has changed my work rate. In my work life, I switch between emails, documents, search engines, social media at least a hundred times a day, and now I have my work all-in- one screen, at whatever layout and size I wish, without constantly clicking the taskbar to bring up different applications or switch to another monitor – it saves my eyes from focusing on small print and it saves my time. We kick off the second part of our Contact Centre (CC) series on page 14 with a panel of experts from Zoom, NFON and Content Guru considering what’s hot and what’s not in the world of CC’s, and certainly the use of AI and predictive analytics is hotter than the current English sun. Another of our feature stories this month is Stadium Connectivity which includes an inside perspective from Southampton Football Club’s IT Director Huw Fielding, who sat down with 8x8’s Managing Director, EMEA Jamie Snaddon at CX South 2024 to talk about his experiences in daily work life, and in particular the fairly recent implementation
Trish Stevens Guest Editor
CALLING ALL BRANDS
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