UC Advanced - issue #12

Shure Cloud

Unleash the Power of Cloud-Based Control and IoT Device Data

ShureCloud Paves the Way for Future Innovations, Enhancing Efficiency and ROI Across Shure Audio Solutions.

In today’s fast-paced, interconnected world, IT professionals are the unsung heroes who ensure streamlined, uninterrupted communication across organizations. Your relentless pursuit of unmatched service standards, seamless AV integration and technology optimization keeps businesses ticking. Where agility and responsiveness are paramount, Shure now offers a game- changing solution – a free, centralized, cloud-enabled management platform that revolutionizes how IT and facilities managers oversee AV infrastructure. At its core, ShureCloud simplifies and streamlines the control of Shure networked audio solutions. It enables you to remotely manage, monitor, update, and control Shure hardware devices and software licenses to optimize system performance. Initially supporting the Microflex Ecosystem of networked wired and wireless microphones, loudspeakers, digital signal processors and network interfaces, as well as IntelliMix Room DSP software, ShureCloud will expand for broader device compatibility in future updates. Whether you’re supporting a few devices for a small business, or handling large-scale deployments of AV conferencing systems for global enterprises, government facilities, or higher education, the unified management platform scales to meet your needs. Remote access capabilities also make the platform ideally suited to the operational demands of AV/IT integrators and managed service providers who seek to provide exceptional service levels and guarantee that Shure AV infrastructure performs to the high standards that clients expect.

ShureCloud employs familiar IT workflows, standards and processes, making the user experience similar to how you manage other enterprise devices. Users also benefit from instant alerts about potential issues, ensuring quick resolutions and minimizing downtime. ShureCloud also provides a robust suite of security features using accepted standards such as GDPR, TLS 1.2 MQTT, and HTTPS, ensuring the highest levels of data protection and operational reliability. Encryption ensures secure communication between Shure devices, with regular updates that keep the platform current and your data protected. ShureCloud also represents a leap forward in data-based decision making by offering actionable insights through customizable dashboards and API integrations. Designed for both desktop and mobile, it provides a comprehensive, easy-to-navigate overview of all connected devices, with quick access to detailed information and analytics. Future updates will allow users to access historical data, identifying patterns and areas for broader operational improvements and investment decisions. Integrating ShureCloud into existing IT management systems provides a holistic view of key data and metrics. For example, the platform’s device analytics can be used to monitor meeting room usage and occupancy. Paired with an analysis of booking patterns, this allows to uncover peak time, improve resource allocation aligned with actual demand, and maximize ROI through reduced real estate costs and minimized AV technology expenditures. Facilities managers can make informed decisions on equipment upgrades or expansions, ultimately boosting productivity and reducing costs. Ready to revolutionize your AV management capabilities? Go to www.shure.com/shurecloud to register for ShureCloud today.

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