SUSTAINABILITY
Green-Leaning Devices Recent Mintel research continues to show Millennials (ages 28 to 43) and their younger counterparts, Gen Z, place more emphasis on factors such as quality and sustainability in their purchasing decisions. Tech organisations are taking additional steps to address this rising demand by using recycled and renewable materials in the creation and packaging of their devices.
UC Advanced has rounded up some recent noteworthy organisations and their green-leaning devices that are championing ESG (Environmental, Social and Governance) initiatives. Samsung Samsung has taken steps to ensure its operations are more sustainable, winning 13 sustainable materials management awards to date in recognition of these efforts. One example of how Samsung is taking steps to be greener can be seen in its Galaxy S22 series. Samsung has incorporated plastics taken from recycled fishing nets into manufacturing the Galaxy S22. The Galaxy S24 Ultra uses even more recycled materials than the S22, incorporating 50% recycled cobalt and rare earth elements into the battery. The phone’s speakers also make use of recycled materials and are made from 100% recycled neodymium. Samsung is committed to improving its sustainability efforts, setting itself the target of using recycled plastics in all its new phones and eliminating all plastic in mobile packaging across all phone models by 2025.
LG LG has focused on reducing waste both in the design of its OLED TVs and at the end of their OLED TV’s life cycle. The OLED evo series TV is around 20% lighter and uses 40% less plastic than an LCD TV of the same screen size. Furthermore, 30% of the materials used in the back covers of LG OLED evo models, QNED TVs, and NanoCell TVs come from recycled plastics. LG is also reducing waste through its takeback scheme in which customers can drop off or post their appliances to LG recycling stations. Plastics and other materials are recovered during this process and used to create new components that are then used in new LG products such as refrigerators. By 2030, LG is aiming to recycle 95% of its waste at production sites.
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