UC Advanced Issue # 1

meeting rooms are waiting to be equipped with the latest video conferencing technology. This presents an enormous market opportunity for resellers who can offer Barco’s state-of-the-art collaboration tools, such as the ClickShare Conference solution. With the rise of remote work and the need for effective virtual collaboration, the demand for high- quality video conferencing solutions is only going to increase, creating a growing market for resellers. Furthermore, Barco has detailed data about enterprise demographics in the UK market, which can be fine-tuned to help resellers identify potential customers and tailor their offerings to meet their needs. This makes it easier for resellers to reach out to the right customers and provide them with the products they need, ultimately driving sales and revenue. A helping hand Barco’s unparalleled warranty and support are one of the reasons why the company stands out in the audiovisual industry. Upon registration of the unit, customers automatically receive a 5-year SmartCare Warranty, which includes hot-swap capabilities. This means that if a unit experiences a problem, Barco will replace it with a new one, minimising downtime for the customer. This warranty takes the worry out of owning and using Barco products, as customers can rest assured that they are protected in case of any issues. Additionally, the SmartCare Warranty means that there is very little workload for resellers when it comes to support or warranty issues. This allows resellers to focus on other aspects of their business while Barco takes care of the technical support and warranty services, ensuring that customers have a positive experience with their products. Designed to last Barco offers futureproof technology that provides customers with long-lasting value and ensures they stay up-to-date with the latest developments in the industry. With quarterly firmware updates, Barco guarantees proper functioning with all the latest operating systems and supported peripherals. This means that customers can rest assured that their Barco products will remain compatible with the latest

technologies and devices, without the need for costly upgrades or replacements. Additionally, the Trade-In program offered by Barco makes it easy and cost-effective for customers to migrate to the latest ClickShare technology. This program not only benefits customers but also creates a “customer lock-in” effect, where customers are more likely to stick with Barco products for the long term. By providing future-proof technology and innovative upgrade programs, Barco sets itself apart as a reliable and forward-thinking technology partner for resellers and customers alike. Supporting Partners Barco offers exclusive programs and offerings that provide resellers with a competitive edge in the market. These programs include the Not for Resale (demo) conditions, which allow resellers to showcase Barco products to potential customers with two free demos per year. The Try & Buy program is another valuable tool for resellers, as any leads generated through this program are returned to them, allowing them to close more deals and increase revenue. The Trade In program is also a game changer, as it ensures that resellers’

ClickShare CX-30

The Try & Buy program is another valuable tool for resellers, as any leads generated

through this program are

returned to them, allowing them to close more deals and increase revenue.

customers always have the latest ClickShare technology at the best possible conditions, making it less likely for them to look elsewhere. Furthermore, Barco provides marketing support through My Barco, a platform that offers resellers access to marketing materials, training resources, and sales tools. Additionally, an upcoming content syndication platform will make it even easier for resellers to host web assets and publish social media content, enhancing their marketing efforts and helping them reach more potential customers.

Contact: Joe Griffin,

Barco ClickShare Product Manager Exertis UK Mobile +44 (0) 7918 993 077 Email Joe.Griffin@exertis.co.uk www.exertis.co.uk

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